Event Marketing


Events are a valuable marketing tool - they assist businesses to maintain and grow relationships with prospects and existing customers. They are an increasingly effective way to generate demand, but more importantly, they provide businesses with an opportunity to reach a captive audience and pursue new business opportunities.

Email and direct mail invitations can be effective, but telemarketing is one of the most powerful ways of marketing seminars, workshops exhibitions and events and a proven way to ensure high quality event attendance.

Good quality data and effective telemarketing processes will ensure you invite the right audience and maximise attendance, making the best use of your marketing budget to get the optimum return on your investment.


Attending an exhibition can be a valuable way of generating interest in your company’s sales or products. Following an exhibition can be a busy time dealing with the immediate sales enquiries. We can call the companies whose data you captured to establish new business opportunities.

For these kinds of projects the tempo is high - every day’s calling in the run up to the event or post exhibition is critical. With our event, conference exhibition and seminar marketing you will receive daily reports and a high degree of contact, insight and drive from an experienced account manager.

Business Leads UK will happily:

  • Clean your existing database.
  • Source new contacts.
  • Call the individual to check they are the right person to invite, or find out who is the correct contact.
  • Follow-up non-responders.
  • Undertake reminder calls/confirm attendance just before your event happens.
  • Follow-up leads after the event.

Take advantage of our introductory package and contact us today for a FREE Telemarketing Consultation.